What’s happening:
- China’s halal food & beverage market was estimated at about US $77 billion in 2024, with a projected annual growth rate (CAGR) of roughly 10.8% through 2034. China Briefing
- While the bulk of halal-industry development has been inland (regions with larger Muslim populations), the trend influences major coastal cities including Shenzhen.
- For halal-oriented restaurants and catering in Shenzhen, this means growing demand — not only from local Muslim residents but also from travelling shoppers, expats and neighbouring Hong Kong/Macao immigrants.
Why it matters for Shenzhen:
The growth of halal also signals a shift in dining culture: more emphasis on “Muslim-friendly”/“clean-label” food, which can attract a wider audience than just Muslim clientele.
Shenzhen’s proximity to Hong Kong, its status as a major trade & tech hub, and its high number of business travellers make it a fertile ground for halal-food ventures.
Investors and restaurateurs specialising in halal cuisine can find untapped potential in cities like Shenzhen, which may have fewer fully-certified halal options compared to traditional Muslim-majority provinces.
